GAMEBOI
BRANDING | SOCIAL
GAMEBOI is the longest running 18+ clubbing event, drawing in thousands of attendees in LA and SF. Although inclusive of people from all walks of life, GAMEBOI was created specifically as a space where the gay Asian communities could live their best life. A complete overhaul of GAMEBOI's brand identity and logo was delivered in addition to weekly marketing graphics across multiple social platforms.
REBRAND
A complete overhaul of GAMEBOI's visual identity and logo was necessary to keep the brand feeling contemporary, while maintaining the lively and electric vibe of the original.

